If you are fortunate enough to live in a very desirable area, you may notice a lot of excited tourists floating around. These guests often choose to stay in B&Bs over traditional hotels as they offer a sense of charm and comfort that their competitors simply do not have. For those looking to set up a B&B in their area, there are a few things you have to consider, and you must constantly be aware of what the competition is doing. Luckily, we have a wealth of tips and tricks to help you create the best bed and breakfast in your hometown.
8 Ways to Create the Best Bed and Breakfast
1. Set Up an Entertainment System
Sometimes, after a long day of traveling, all you want to do is crash on the sofa and catch up with all of your favorite TV shows. As such, it is paramount that your bed and breakfast has everything that guests need to help keep themselves entertained. If your guests are eager to catch up with the latest blockbusters and TV shows, consider getting in touch with a few local cable contractors. These individuals can help your establishment link up to popular networks with ease, ensuring that guests can relax in front of the TV whenever they please. A structured cabling service is also essential if you want your guests to have unlimited access to the internet. As such, your B&B will better appeal to the growing number of digital nomads who enjoy working in new locations every so often.
2. Ensure Your Heating System is Up-to-Date
If you live in a particularly cold area, it is vital that your heating system is able to keep guests comfortable throughout the seasons. Conventional furnaces are a great way to bring heat inside the property, but they can experience an abundance of decline and damage if they are not properly maintained on a regular basis. Therefore, it is good practice to book your heating system in for a service at least once a year to ensure it is operating optimally. These professionals will assess the most crucial elements of your system and contact a relevant oil supplier if your furnace is running low on heating oil. Though this can be a costly expense for some B&Bs, it can help to drive down their energy bill, which can help them earn a lucrative profit in the long run.
3. Have a Back-Up Power Supply
Harsh weather conditions can put your bed and breakfast at risk of a blackout, leaving many customers feeling scared and dissatisfied. Although there is not much you can do about these power cuts, a home generator can help you to power essential services such as lights, household appliances, and washing machines. Thus, your establishment can continue to run smoothly, even in the most tumultuous times. Domestic generators are also useful for keeping your guests safe during violent storms, allowing them to contact loved ones and stay warm throughout their stay on your property. Thus, your guests will be thankful for this asset and are more likely to leave you a positive review when they arrive home safely.
4. Ensure Your Sewerage System is Maintained
Running a successful bed and breakfast usually means that multiple people will be using your bathroom throughout the day. In turn, it is paramount that you keep a regular septic maintenance routine to ensure that all of your systems are working effectively. Be sure to empty your septic tank often to eliminate any potential pollution or debris that may have built up inside. If you begin to notice a selection of faults with your septic system, it is good practice to reach out to a professional plumber. These experts can provide a few solutions to your problems and ensure that your guests can use the bathroom in a safe and hygienic manner.
5. Get Your Kitchen Remodeled
The key part of any B&B is the breakfast it provides guests the next morning, giving them the fuel they need to get started on the day ahead. However, many establishments struggle to provide guests with a hearty meal because their kitchen does not offer enough space or resources. If you relate to this issue, you may be concerned that your guests are unhappy with your service and are unsure how to resolve these problems. However, a remodeling contractor can completely transform your kitchen, giving you everything you would need to craft a selection of delectable dishes. By having more space and equipment, you can also work to improve your menu, giving your guests the chance to enjoy a collection of diverse and imaginative dishes during their stay.
6. Upgrade Your Furniture
Dated furniture and appliances can make your bed and breakfast seem old-fashioned and unappealing, causing guests to feel uncomfortable or even stay away altogether. Improper storage solutions can also be an inconvenience for many guests as it means that they can no longer place their belongings in a safe and secure location. As such, it may be time to reconsider your interior design choices and pick out a new style that better suits the needs of their customers. Professional closet designers can provide your establishment with a new collection of storage units, allowing guests to pack away their stuff without it becoming damaged or disheveled.
7. Enhance Your Outdoor Seating Area
Outdoor seating areas are a real asset to B&Bs as they give guests the prime opportunity to detach from the hustle and bustle of normal life and finally learn to unwind. Yet, if this space has not received any TLC in many years, guests may avoid it like the plague. As such, it might be a good idea to look into some more fashionable wicker outdoor furniture to give the space a unique sense of flair and charisma. In addition, if you are eager to make this space as useful as possible, consider hiring a collection of deck contractors. These professionals can help build an additional space for guests to use as they please, making it a great spot for communal barbecues and nighttime cocktails.
8. Market Your Business
There is no doubt that the bed and breakfast industry is immensely competitive, so many establishments are eager to climb their way to the top. If you are looking to attract more customers to your B&B, it may be a good idea to experiment with a wealth of effective social media marketing tactics. By using a wealth of video and photo content to promote your business, you have a better chance of attracting a new type of clientele. Thus, potential guests from far and wide can come and visit your B&B and enjoy a very peaceful stay. If you do not feel comfortable posting content to social media yourself, you may benefit from hiring an influencer to do it for you. Influencers focus on creating branded content on a plethora of social media content, helping businesses showcase their worth by using a variety of high-end marketing techniques.
Benefits of Opening up a Bed and Breakfast
Show Off Your Knowledge of the Local Area
If you have lived in your hometown for a long time, you have probably built up an abundance of interesting knowledge over the years. This information can be a real benefit to guests who are eager to learn more about the destination and would like to hear it from a more authentic perspective. As such, B&B owners have the chance to set up guided tours as part of their service, giving guests the chance to view a variety of hidden gems and tourist hotspots throughout their stay. Plus, this is not something that guests would experience in a standard hotel, so it also helps B&Bs to remain more competitive in that sense too.
Help Get the Most Out of Your Property
Some bed and breakfast owners reside in very glamorous properties, giving them the chance to profit off of their prosperous location. So, by allowing guests to stay in your house, you can build a consistent stream of revenue without having to pay hefty ground costs or fees. Thus, this money can then be used to pay off your existing mortgage or fund further improvements around your home. In turn, opening a B&B can help homeowners earn a lucrative source of income by simply allowing tourists to stay in their homes for a short while.
Can Be Your Own Boss
Since you are using your own home as a B&B, you can essentially become your own boss. This means that you can set your own salary and workload, giving you the freedom to live and work as you please. Thus, this is a great option for those who are looking to detach from the stressors of the rat race and do something that they feel truly passionate about. Moreover, a lot of your business operations occur within the confines of your property, giving owners the perfect opportunity to work from home. Therefore, bed and breakfast owners can escape the daily commute and spend more time creating a comforting home for their guests to enjoy.
Gain the Chance to Meet New People
With a stream of people traveling through your property every day, you are bound to strike up a conversation with some of these customers. These interactions are invaluable to both the customer and the business owner as they allow the guests to feel more connected with their host and give the homeowner an opportunity to network with loyal clients. These memorable conversations can benefit both parties and are a crucial part of staying in a B&B, as this is not something that happens in a hotel regularly. As a result, guests are more likely to book again if they feel as if they got to know you as a person and are more willing to choose your property over a less personable hotel.
Build a Family-Run Business
If they are willing to lend a helping hand, your other family members can help you to run your bed and breakfast. This is particularly beneficial for those who are eager to set up a lucrative venture that allows the whole family to see a collection of benefits. As such, you can work with a trusted set of individuals to create a homely environment for your guests and still share the profits as a group. Plus, this is a great initiative for young teenagers who are looking to get started in the world of work and would like to offer their services in the family’s B&B.
You Can Promote Your Property Across a Wealth of Platforms
With the rise of sites like Airbnb, it is now easier than ever to promote your bed and breakfast online. Also, since you are not restricted to a single website and pricing strategies like hotels are, you can alter your strategy depending on the type of platform you are using. In turn, B&B owners can attract and book customers from all over the country without having to adhere to just one marketing strategy. Some of these platforms also offer unique affiliate programs, which offer a small commission for those who promote the site on their own website. Therefore, these online platforms are always being shared and promoted, meaning that B&B owners can rest assured that their property is always being pushed to the front of the market, even if they are not actively promoting it.
B&Bs serve a unique purpose, allowing guests to stay in a warm and cozy home, rather than a heartless and uniform hotel, which may not have the same charm. Alongside its purpose, a bed and breakfast requires a lot of investment to ensure that it can keep up with the times as well as the needs of its respective customer base. As such, if you are looking to make your establishment more competitive and attractive to potential visitors, be sure to follow the advice and guidance described in this article.